Data. Devices. Channels. Technologies. Fragmentation. Is your head spinning yet? Lots of businesses are excited about what the digital transformation means. It’s the implementation that can be downright confusing. As…
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Google has a preoccupation with the mobile web. Of course, this isn’t really news considering last year’s gargantuan lead-up to “Mobilegeddon” and the search engine’s preference for responsive, mobile-friendly website…
Digital marketing is not a DIY activity. It’s not to say that you don’t have the motivation to develop a digital strategy or the diligence to maintain a marketing plan….
